Department of Marketing and Strategy
Understanding and improving upon the processes that bridge supply and demand in the economy (Marketing, broadly defined) and understanding, assessing and managing the long-term direction of organizations (Strategy, broadly defined) are key issues in contemporary market-based society.
The Department of Marketing and Strategy seeks to contribute to business-life and society at large by engaging in cutting-edge research related to these issues, and by fostering reflective and competent leaders through the courses we deliver on these subjects as part of the educational programs offered at the º£½ÇÉçÇøÏÂÔØ School of Economics.